October 6, 2009

Netbooks is now WorkingPoint!

Filed under: Naming — admin @ 11:02 am

We would like to direct your attention to our latest company renaming and rebranding.  Netbooks is now :  WorkingPoint  http://www.workingpoint.com

If you are a small business owner, WorkingPoint is a really great, robust and “free” solution to manage all of your bookkeeping and invoicing, with an amazing community and support.  The name was developed to reflect the point at which a business owner can manage all of his/her accounts in one spot.  The logo was developed to illustrate this story!

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more on usStoryhat is a naming and branding firm that specializes in helping companies in every business sector at every stage of growth articulate their unique and compelling story.

 

At Storyhat, we define a BRAND as an integrated and cohesive set of communications that tells a company's story. A brand can include a company's name, corporate identity, website design and UI, marketing collateral, and information graphics, for example. These components are in sum, the core of your brand.

 

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